Business book recommend: “Zero to One” by Peter Thiel
Described by some as ‘the best book on starting a business’, the cover reads:
Doing what someone else already knows how to do takes the world from 1 to n, adding more of something familiar. But when you do something new, you go from 0 to 1.
Definitely a philosophy we espouse here at ElementsCPA working with entrepreneurs – The way we put it: “There are as many business models as there are entrepreneurs."
Check out this read if you’re looking for practical insights or fresh inspiration!